Six islands. Seven bridges. Sixty kilometers of open road stretched across one of the most beautiful inland seas on Earth. The Shimanami Kaido connects Onomichi in Hiroshima Prefecture to Imabari in Ehime Prefecture, threading through the Seto Inland Sea on…
Centuries of legend, a castle-like bathhouse, and a town where even the tap pours orange juice Why Dogo Onsen Deserves a Place on Your Japan Itinerary Dogo Onsen in Matsuyama, Ehime Prefecture, stands as one of the most ancient hot…
Kochi Prefecture is the largest prefecture in Shikoku, yet it has the smallest population. Most of its vast territory is covered by mountains and coastline that remain genuinely wild. It is far from everywhere — and that distance is precisely…
At the southern tip of Shikoku lies one of the most remote and rewarding corners of Japan. Cape Ashizuri and its surrounding coastline — including the mysterious stone formations of Tojindaba, the otherworldly rock coast of Tatsukushi, and the sacred…
In Kochi Prefecture flows a river unlike any other in Japan. The Niyodo River has been ranked the cleanest river in the country multiple times by Japan’s Ministry of Land, Infrastructure, Transport and Tourism. However, statistics alone do not explain…
On the rugged Pacific coast of Kochi Prefecture stands one of Japan’s most iconic scenes. A crescent-shaped beach meets a pine-lined shore, and a bronze figure gazes boldly out to sea. Katsurahama Beach is more than a beautiful coastline. In…
The Shimanto River is where nature remains untamed — no dams block its flow, no railings line its bridges, and fishermen still hunt with torches on moonless nights Why the Shimanto Is Called “Japan’s Last Clear Stream” At 196 kilometers,…
Around 1,200 years ago, a teenage monk sealed himself inside a sea cave and chanted a million sacred words into the darkness. When a blazing star flew into his mouth and he opened his eyes, all he could see was…
In Japan’s most spirited drinking prefecture, there’s a place where strangers become friends over straw-seared bonito, whale cutlets, and ice-cold beer — starting at breakfast The Most Sociable Prefecture in Japan Every country has a region famous for its drinking…
Kagawa Prefecture Travel Guide: 11 Incredible Experiences in Japan’s Best-Kept Secret Art islands, ancient shrines, legendary udon, and mirror beaches — welcome to Japan’s smallest prefecture with the biggest surprises Why Visit Kagawa? Most travelers to Japan follow the well-worn…